Creating shared value

Business and society go hand in hand

We believe that the success of Grundfos and the success of society  at large are mutually reinforcing. To create success for Grundfos we need to create value for society as well. This includes our employees, suppliers, customers, and the communities in which we operate. It also encompasses treating the environment in a way that will sustain it for society and our future business.

Fundamentally, we believe that Grundfos and the societies in which we operate are interdependent. Successful companies need healthy societies, and healthy societies need successful companies. Therefore, our business decisions follow the principle of shared value – value that benefit both sides.

To create shared value means thinking ahead, while at the same time delivering strong short-term results. This means that we will choose our sustainability and responsibility initiatives carefully and focus our resources on areas in which we can contribute the most while at the same time having a competitive advantage. In this way, we believe we can serve both purposes. The concept of shared value transverses sustainability and responsibility, sharpens our strategic approach and increases the impact of our efforts.

The shared value model

Grundfos creates shared value while moving along the value chain. The Grundfos shared value model identifies the four main areas of value creation; purchase, process, people, and product. It helps us to identify and list our initiatives in order of priority, thereby increasing the impact for Grundfos and for the surrounding society. As a global company we acknowledge that our companies face different challenges and issues related to sustainability and responsibility. Therefore, the model reflects our Business Strategy of thinking globally, while acting locally, which makes it possible for our companies to adapt to local conditions.

Read more about how shared value is created throughout the value chain.

Find case stories exemplifying our shared value approach.

Shared value model




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